The Sun’s Page 3 Taken Over By The PS4

British tabloid newspaper The Sun is well known for its page 3 content. Usually displaying a picture of a young woman’s breasts, today readers got something a little different.

As the Playstation 4 came out in Europe today, Sony have plonked an advert for it right where they knew many men would be looking at, page 3. Courtesy of @AndrewBloch, here is the advert Sony took out in The Sun today:


That is some tactical advertising, and mildly amusing when you think about all of the individuals annoyed because they haven’t gotten their daily dose of newspaper nudity.

What do you think? Did you find this ad stupid or worth a chuckle? Let us know in the comments.