From October 8th to 14th Activision and Treyarch will be putting Call of Duty: Black Ops 2 DLC on sale at 25% off. Whilst the DLC is at this price any profit made from the DLC packs will go straight towards the Call of Duty Endowment, a fund specifically made for supporting US Veterans. The Call of Duty Endowment is a non-profit created by Bobby Kotick, CEO of Activision, to support US soldiers with their transition back to everyday life.

“This is a great opportunity for the Call of Duty community to get involved, and we’re delighted to work with Treyarch and our friends at Xbox to donate all profits from this activity toward helping vets find good jobs,” said the Call of Duty Endowment executive director, Dan Goldenberg.

“For most veterans, there’s nothing more important to easing their transition back into the civilian world than finding meaningful work.”

Mark Lamia, head of Treyarch, added, “With this drive, we continue to pledge our support to the Call of Duty Endowment in support of veterans, and really appreciate everyone in our community who contributes to this great cause and gives back.”

What are your opinions on the Call of Duty Endowment? Think it is a good idea on Activision’s behalf? Let us know your thoughts in the comments below.